SevenRooms, a data-driven guest experience platform for the hospitality industry, today announced the hiring of Pamela Martinez as its first Chief Financial Officer (CFO). She will serve a critical role in creating a new financial model for success that will enable SevenRooms to grow into a global SaaS leader as it revolutionizes the hospitality technology sector.
Martinez brings over 15 years of experience to the role in scaling SaaS businesses into global category leaders. She previously served as Vice President, Finance at HubSpot where she played a crucial role in helping the business grow from a private company with $75 million in annual recurring revenue (ARR) into a global public company serving more than 100,000 customers with $1 billion in ARR. She has a proven track record in financial and business planning, forecasting improvements and new market expansion. Before HubSpot, she served in financial manager and analyst roles at RSA and Dell EMC. Martinez holds a Bachelor’s in Finance and Marketing from Boston College.
As SevenRooms continues to mature as a business, Martinez has been brought on board to accelerate company momentum. In her role as CFO, Martinez will be responsible for defining and leading organizational priorities and growth opportunities in support of the company’s financial goals and business profitability. She will serve at the helm of SevenRooms’ finance department, leading the development of a scalable approach to long-term revenue planning, strategic corporate finance, financial operations and international expansion.
“As SevenRooms continues to grow, I am thrilled to welcome Pamela to our team to help take us to the next level,” said Joel Montaniel, CEO & Co-Founder at SevenRooms. “Her proven track record helping to scale businesses and build out new financial structures made her the right choice for our company as we enter our next growth stage. She will be instrumental in helping SevenRooms strengthen its financial position and accelerate growth while we continue to deliver on our mission to help hospitality operators all over the world create memorable guest experiences that boost revenue and loyalty. We are thrilled to have her join at such an important time for our organization, and look forward to her contributions to our team as we continue to scale the business.”
“Despite the incredible challenges hospitality operators have faced over the past year, the industry has remained strong and I’ve been inspired by all SevenRooms has done to help its partners stay resilient,” said Pamela Martinez, CFO at SevenRooms. “Not only am I thrilled to be joining a fast-growing team at a mission-driven company that is making a real impact within the hospitality industry, but am also looking forward to helping SevenRooms continue to grow on a global scale. With a best-in-class product that offers true ROI for hospitality operators, I am excited for what’s ahead for the business. ”