Cedar Ridge Distillery announced that Johnson Brothers will become the exclusive distributor of its brand in Iowa, Wisconsin, Minnesota, Nebraska, North Dakota, South Dakota, and Indiana. In Illinois and Missouri, Cedar Ridge will align with Breakthru Beverage Group to further expand the brand’s distribution.
“With nearly 200 percent growth over the past five years, Cedar Ridge is on a journey to become the Midwest’s choice for whiskey,” said Jamie Siefken, Executive Vice President and General Manager. “We believe Johnson Brothers and our partners at Breakthru understand our vision and will be with us every step along the way.”
With the relationship now expanding across Midwest, Johnson Brothers and Breakthru are confident about the growth across the region.
We are thrilled to expand our relationship with Cedar Ridge Distilling across the Midwest and look forward to working with them to grow their whiskey portfolio across all channels,” said Director of Fine Wines & Craft Spirits Frank Kohoutek III. “We believe this new partnership positions both companies for future growth in the expanding whiskey category.”
“We are excited to bring Cedar Ridge’s award-winning whiskeys to Illinois and Missouri consumers,” said E. Lloyd Sobel, EVP, Chief Commercial Officer. “We look forward to growing our relationship with Cedar Ridge and taking their portfolio to new heights with our best-in-class sales associates and leading digital services like BREAKTHRU NOW.”