World-renowned Irish Whiskey Master Distiller, Darryl McNally, of The Dublin Liberties Distillery, has teamed up with Sean Muldoon and Jack McGarry, fellow Irishmen and cofounders of multi-award-winning bar, The Dead Rabbit Grocery & Grog, to create The Dead Rabbit Irish Whiskey.
Drawing its inspiration from the notorious Irish street gang, active in New York City in the mid to late 1800s, The Dead Rabbit Irish Whiskey will make its global debut in New York City in February 2018, coinciding with celebrations marking the award-winning bar’s 5-year anniversary. NYC-based Domaine Select Wine & Spirits will handle the brand’s distribution in the New York market. The Dead Rabbit Irish Whiskey will be rolled out to key markets worldwide from April.
“The Dead Rabbit Irish Whiskey is a 5-year old premium blended Irish whiskey, so it’s only appropriate that this whiskey makes its entry to the market as Sean and Jack celebrate their bar’s 5-year anniversary,” says Darryl McNally, Master Distiller, of The Dublin Liberties Distillery. “It’s been an absolute pleasure working with Sean and Jack on the development of this liquid, we couldn’t be happier with the end result.”
The Dead Rabbit Irish Whiskey is a unique blend of Irish single malt and grain whiskeys. The whiskey is first aged in seasoned bourbon casks for five years. Next, it is finished in half sized small, specially crafted, virgin American oak barrels. On the nose, The Dead Rabbit Irish Whiskey is light and aromatic with toasted oak notes and a hint of caramel. Upon tasting, there’s a deep rich mellow feel, finishing with a long soft hint of vanilla, with a bit of Dead Rabbit attitude. The Dead Rabbit Irish Whiskey is best enjoyed on the rocks, as the base for mixed drinks or even in an Irish Coffee.
“The Dead Rabbit Grocery & Grog holds the largest collection of Irish whiskey in North America, we’ve been endlessly fascinated by the category. This whiskey has been patiently waiting for five long years and we can’t wait to share it with you all,” say The Dead Rabbit co-founders Sean Muldoon and Jack McGarry.
The bottle’s distinctive elements include three seals; first is the iconic upside-down dead rabbit. Made famous by the NYC bar, a nod to the infamous New York City-based Irish street gang, and the gang’s leader, John Morrissey, a notorious figure on the streets of New York who would later go on to become a Democratic congressman and senator. The second seal features the Dublin Liberties Distillery, the home of The Dead Rabbit Whiskey, located in the heart of Dublin. The trinity is completed with the five-year old seal, guaranteeing the age and maturity of this premium Irish whiskey.
The Dead Rabbit Irish Whiskey will be available starting February 12th, $39.99 per 750ml size, 44% alc./vol., in New York and New Jersey.