A HAUNTING NEW TREAT FOR HALLOWEEN

Arise and take possession of a new Halloween treat for craft beer ghouls and goblins roaming the beer isles in search of a scary good black IPA. This Halloween season, behold Shmaltz Brewing’s latest spellbinding limited-edition release: DEATH BLACK IPA®. Overflowing with characteristics of coffee, dark chocolate, and fresh citrus with a mix of pine, the jet black IPA’s deep roasted malt flavors provide support for a bold mix of bright and bitter West Coast hops. Available for the first time on retail shelves as a 4-pack (12 oz. bottles) and on draft at select bars, DEATH BLACK IPA is brewed with 7 malts, 7 hops, and comes in at 7% ABV. DEATH BLACK IPA® is now nationally available in 35 states through Shmaltz’s extensive distribution network.

“Dante said it best with, ‘They yearn for what they fear.’ These words could only have been spoken about a black IPA so endearingly cruel looking yet so devilishly aromatic and appealing,” said Shmaltz Brewing Company lead brewer, Richie Saunders.Initially released as a commemorative beer (Death of a Contract Brewer®) to mark Shmaltz Brewing’s transformation from 17 years as a contract brewer to their new life at their very own Upstate New York brewery, DEATH BLACK IPA is the perfect libation for any ghostly autumn occasion. Whether trick-or-treating, apple bobbing, or carving jack-o’-lanterns, don’t forget to hit up local craft beer havens to experience what might just become the new favorite bewitched creation, DEATH BLACK IPA. Only available through Halloween, DEATH BLACK IPA features updated packaging design by Shmaltz’s award-winning Art Director Matt Polacheck.

To find a wholesaler near you, please visit shmaltzbrewing.com/HEBREW/distributors.html