Intrepid Spirits announces a move of its import operations to LeVecke Corporation effective February 1, 2019. This new partnership will help strengthen markets where Intrepid already has a foothold, while expanding distribution to other cities and states. In addition to strengthening the distributor network via LeVecke, Intrepid has also broadened its in-house sales force and marketing department.
“LeVecke has deep, long standing relationships with key distributors around the United States, relationships that will strengthen the availability and visibility of our brands in key markets and channels” commented John Ralph, CEO of Intrepid Spirits. “With their experienced leadership and our expanded in-house team committed to the growth of our brands, we couldn’t ask for a better strategic partner to support the Intrepid portfolio.”
Intrepid Spirits is an Irish-based company with offices across the world. The portfolio of independent, artfully crafted brands consists of: Cocalero, a unique botanical spirit with Bolivian roots; Egan’s Irish Whiskey, a multi-generational company producing exceptional single malt and single grain Irish whiskies; Mad March Hare, a highly-awarded premium Irish Poitín. All brands will now be imported by LeVecke and sold through its distribution partners across the U.S.
“We’re thrilled to welcome Intrepid Spirits into the LeVecke family of brands,” remarked Neil LeVecke, CEO of LeVecke Corporation. “We strive to align ourselves with storied brands who share our values of culture and innovation, and are honored to have John Ralph and the entire team at Intrepid as part of our community.”
To further support the company’s expansion in the United States, Intrepid has invested in the growth of its sales and marketing team. At the helm is National Sales Manager Chad Wiltgen, a veteran of the beverage alcohol industry and a former Director of Sales for Cooper Spirits Company, where he played a vital role in the growth of St. Germain liqueur. Reporting to Chad is Bradley Skolnick, Regional Manager, East and Paul Platenik, Regional Manager Central. In conjunction with on-the-ground support, Intrepid has also added to its marketing capability, adding former Gruppo Campari and Treasury Wine Estates executive Andrew Floor to the team in an advisory role.