TIQO LAUNCHES PREIMUM BOTTLED TEQUILA BEVERAGE

TIQO is thrilled to announce the launch of its premium tequila beverage that blends Tequila Blanco, coconut water, natural ginger flavors, lime juice, turmeric root and carbonated water in the convenience of a bottle. As one of the few licensed brands to bottle pre-mixed tequila in America, TIQO is the answer for social drinkers looking for a refreshing alcoholic beverage with the ease of a bottle and the craft of a mixed drink.
 
TIQO was the product of necessity, conceived by roommates and friends Sarah Pierce and GG Mirvis. During a backpacking trip to Costa Rica, Pierce found herself having difficulty keeping up with the group’s grab-and-go ability of drinking a beer, as she was not a beer drinker herself. She realized early on in the trip that there is no quality beverage served in the convenience of a bottle and knew there was a niche in the beverage market for this unique concept.
 
In Costa Rica, Pierce was introduced to a local recipe that combined tequila and coconut water. Upon her return she connected with Mirvis and they immediately started to develop TIQO Beverage using the tequila and coconut water concept as the base. Both frustrated by the hassle of ordering a complicated drink at a crowded bar, they decided to create a light, refreshing beverage that is low in calorie, carbohydrates and sugar simply because it is natural. After a few homemade batches, the duo knew they were onto something and developed their signature Q flavor, which is a unique combination of turmeric root and natural ginger flavors that pair perfectly with the tequila, lime and coconut mixture.  During the development of their product, Alexandra Combias joined as their third partner to help bring TIQO to market by solidifying strategic distribution channels.
 
TIQO uses the finest tequila harvested and distilled by Casa Maestri, a boutique distillery located in the heart of Tequila, Mexico who uses old traditional methods to create high quality tequila. It is then batched with coconut water flown in from Indonesia and the signature Q flavor, and then barreled and packaged to perfection in Minnesota. Each bottle is made with natural ingredients and contains .8oz of 110 proof Tequila Blanco (about 2oz of a standard proof tequila) with only 160 calories per bottle.
 
The sleek design of the 12.7oz bottle represents the ethos of the TIQO beverage. The TIQO logo is a combination of the most basic shapes creating a geometric sobriety that immediately captures the eye. The simple black and sleek aluminum bottle contrasts and balances the stark white logo for a perfect visual balance just like the ingredients of TIQO itself. The easy grab-on-the-go, sip on the beach or simply order at your favorite bar, bottle not only keeps the drink carbonated and fresh but also maintains a colder temperature longer. TIQO can be enjoyed at many venues in which glass cannot such as concerts, beaches, pools, boats, cruises and sporting events.
 
“There is always those 5 seconds of awkwardness when you stare at the bartender or at all the options on the shelf and don’t know what you want. TIQO fills that void. We call it summer water because it’s light and refreshing but still maintains the kick tequila,” says Sarah Pierce co-founder of TIQO. “It’s perfect for the beach, at a concert or at 1am when you’re in the club.”
 
“I’m always that girl at the bar annoying the bartender asking for tequila on the rocks, with a splash of this or that. I never have that easy go-to drink,” says GG Mirvis co-founder of TIQO “That is why we created TIQO – to give people who just want something easy that tastes good and is made with fresh ingredients.”
 
“When I was approached with the idea, I was that girl drinking cranberry-vodka wishing there was something easier and lighter that I actually enjoyed” says Alex Combias co-founder of TIQO. “I knew I wanted to be involved with TIQO because it is exactly that drink – there is really nothing else like it on the market.”
 
TIQO is distributed exclusively through Empire Distributors and consumers can find a retail location on the TIQO website. A 12.7oz bottle of TIQO retails for $4-$6 at a liquor store and $10-$12 at a bar or restaurant. www.tiqobeverage.com