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Ashley Bray

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Diageo diversity Dia Simms Erin Harris

Diageo Partners with Dia Simms and Erin Harris to Build Diverse Economic Initiative

Diageo, a global leader in beverage alcohol, announced it has teamed up with industry veterans, Dia Simms and Erin Harris, to build an inclusive and diverse economic initiative focused on cultivating the next generation...
BACARDÍ Real Rum Canned Cocktails

BACARDÍ® Real Rum Canned Cocktails Expand Range With Three New Flavors

Following on the successful launch of BACARDÍ® Real Rum Canned Cocktails last year, BACARDÍ® Rum is expanding its range of canned cocktails with three vibrant new flavors and the first-ever variety pack, just in...
Hell's Seltzer Gordon Ramsay

Gordon Ramsay’s Hell’s Hard Seltzer Hits Shelves

Award-winning chef and television personality, Gordon Ramsay announced his hard seltzer, Hell’s Seltzer , is now available on shelves across the U.S. Currently in 25 states, Hell’s Seltzer will be sold nationwide by mid-summer....
backbar inventory control

Backbar Surpasses 10,000 Restaurants on its Platform

Backbar, the largest and fastest growing beverage operations software for restaurants and bars, surpassed 10,000 businesses on its platform. The company achieved 200% growth over the last 12 months, even amid the COVID-19 pandemic....
Southern Glazer's Wine & Spirits East Region executive team

Southern Glazer’s Wine & Spirits Awards First Black Hospitality Initiative Student Scholarship of 2021

Southern Glazer's Wine & Spirits (Southern Glazer's)—the world’s preeminent distributor of beverage alcohol—announced it has awarded its first Black Hospitality Initiative (BHI) student scholarship as part of its partnership with BHI, a nonprofit organization...
Brockmans Gin & Tonic cocktail recipe

Brockmans Gin Claims “Best of Class” Platinum Award at 2021 SIP Awards

Consumers have spoken - Brockmans Gin, the “Properly Improper” new-style gin that is fast becoming a favorite of U.S. consumers and bartenders alike, has been chosen as “Best of Class” Platinum Medal winner in...
bar business 2021 business plan

From the Editor: Bar Business is Back!

You may have noticed some activity around here over the last week, and after a period of internal restructuring and reassessing, I’m happy to announce that Bar Business is back! Like so many of you...
Shawn Love Fresh Victor

Fresh Victor Hires Boston Beer Company Vet Shawn Love to Lead On-Premise Sales

Fresh Victor, a line of cold-pressed juice-based mixers for making craft cocktails and mocktails, has hired Shawn Love as On-Premise Sales Manager. Love was most recently Senior National Account Manager for The Boston Beer...
Fever-Tree recipes

New Fever-Tree Recipe Book

Following on from the success of Fever-Tree: The Art of Mixing, Octopus imprint, Mitchell Beazley, is delighted to announce it will publish the second book from the world’s leading premium mixer brand, Fever-Tree, this...
Belvedere Organic Infusions

New Belvedere Organic Infusions Reimagine Flavored Vodka

Belvedere, the world’s first super-premium vodka, is introducing a line of new, 100% organic flavored vodkas: Belvedere Organic Infusions. Proudly made with nature, the range includes three intriguing expressions: Lemon & Basil with a touch of...