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Powers Gold Label Irish Whiskey Unveils Bold New Design

Beginning 2020, Powers Gold Label Irish Whiskey – produced by Irish Distillers of Midleton Distillery – will unveil a bold new bottle in the...

E&J Brandy Remasters Its Look With New Packaging

E&J Brandy, the world's most popular American brandy, now has a new look on shelves. The launch marks the first holistic packaging change in...

JIM BEAM FIRST-EVER GLOBAL PACKAGING REDESIGN

Jim Beam®, the world’s No. 1 Bourbon, announces an all-new global packaging redesign, marking the first time significant changes have been made to the...

DOS EQUIS REFRESHES LOGO & PACKAGING

This summer, Dos Equis will run a retail and on-premise program encouraging consumers to Choose Interesting and make the most of the season’s...

Wild Turkey Unveils Bold New Packaging

 Wild Turkey® has debuted a new look for its premium bourbon and rye whiskey range. While making no changes to the award-winning liquid, Wild...

NEW PACKAGING FROM RUSSELL’S RESERVE

Russell’s Reserve® has unveiled new packaging for its line of small batch Bourbons and Ryes. While the award-winning liquid remains the same, the new...

New Packaging for Chivas Regal 12 Year Old

Chivas Regal, the world’s first luxury whisky, has unveiled a contemporary new design for its 12 Year Old expression that reinforces the craftsmanship, luxury...

SAPPORO U.S.A. INTRODUCES PREMIUM LIGHT PACKAGING

Sapporo, the #1 selling Asian beer in the U.S., announces today the release of Sapporo Premium Light in larger 20.3 oz. (600 ml.) bottles....

Powell & Mahoney Introduces New Packaging

Powell & Mahoney Cocktail Mixers -- in collaboration with Leahy-IFP Co. -- introduces a new line of foodservice packaging, making it affordable, quick and...

Rémy Martin Remakes Its Packaging

Rémy Martin Cognac is unveiling new, upgraded packaging for its legendary marque, Rémy Martin V.S.O.P. As a salute to founder Paul Emile Rémy Martin...