According to PRNewswire, the T.G.I. Friday’s World Bartender Championship, which challenges 8,000 bartenders worldwide and culminates with the crowning of one, is celebrating its 21st birthday this year. In honor of the milestone, Friday’s is hosting special activities for guests and putting a few new twists on tap to make this the best WBC year yet.
“Our bartenders help thousands of guests a year celebrate their 21st birthday blowouts. So of course, the celebrations around Friday’s 21st annual World Bartender Championship competitions will be larger than life,” said Trey Hall, Chief Marketing Officer of T.G.I. Friday’s. “Twenty-one years of declaring the world’s greatest bartender, and we’re just getting started. This year we’re introducing a new way to get in on the fun with interactive Mixology nights. Come in and learn from the best and maybe next year, you’ll be in the running!”
From Mixology Nights where guests will try their hand at bartending, to the second annual Favorite Bartender vote, fans will be just as involved as the talented competitors to celebrate this special year. Fans will also be able to watch the best of the best as the top regional finalists from across the United States showcase their craft at divisional contests in Milwaukee (11/14); Plano, Texas (12/13); Woodbridge, New Jersey (12/14); and West Palm Beach, Florida (12/15). Winners from these competitions will meet with their global counterparts to compete on the final stage of the World Bartender Championship on February 26, 2012 in Dallas.
Fans that come to watch the competition at these locations will enjoy the art of Mixology in action and the extreme skills that make up the sport of bartending. In addition, the divisional contests raise funds for Feeding America, the nation’s largest domestic hunger relief program.
In total, the 2011 finals will feature nine competitors who have advanced through multiple rounds at local, regional and visional levels. Last year’s winner, Attila Farmasi from Budapest, Hungary, will attend the competition to cheer on his fellow Friday’s bartenders from around the globe hoping to be crowned the world’s greatest bartender.
“This competition is our official tribute to the world-class bartenders stirring up the Friday’s feeling in our restaurants every day of the week,” said Hall.
