El Tesoro™ Paradiso® and El Tesoro™ Añejo Win Platinum
Deerfield, Ill. – Beam Global Spirits & Wine, Inc. [Fortune Brands, Inc. (NYSE:FO)], is pleased to announce its top tequila honors from the 2009 International Review of Spirits. El Tesoro™ Paradiso® received the highest tequila score, a 97 out of 100, and was honored with a Platinum medal in this year’s competition conducted by the Beverage Testing Institute in Chicago, Ill. El Tesoro™ Añejo was also awarded with a Platinum medal and received a score of 96, the second highest score of the competition.
“El Tesoro once again shines in the competition spotlight,” said Peter Wijk, senior director of global tequila, Beam Global Spirits & Wine, Inc. “We’re honored to receive these highest ratings and medals from the International Review of Spirits. They are a testament to master distiller Carlos Camarena and his work to create one of the world’s last hand-crafted tequilas. His commitment to superior quality makes El Tesoro one of the most highly rated tequilas in tasting competitions around the world.”
In addition, El Tesoro™ Platinum® received a score of 95 and a Gold medal. El Tesoro™ Reposado received a Gold medal with a score of 94.
From the Tres Generaciones® line of tequilas, Tres Generaciones® Añejo was honored with a Gold medal and a score of 92.
Throughout the year, the tasting experts at the Beverage Testing Institute (BTI) invite select members of the trade to join them as panelists in blind tastings of specific categories of spirits for the International Review of Spirits. Major and boutique spirits producers and importers from around the world and across the country participate in the competition. BTI uses a proprietary tasting methodology that assures accurate, repeatable results. Each product receives a score based on a 100-point scale and a tasting note.
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