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SG Shochu from Bar Veteran Shingo Gokan Launches in U.S.

SG Group, in partnership with High Road Spirits, is excited to announce the U.S. launch of The SG Shochu. Founded by Japan's Shingo Gokan, one of...

Honkaku Spirits Releases Second Line of Shochu

Following a launch year that exceeded expectations, importer Honkaku Spirits – which is devoted exclusively to koji-fermented spirits from Japan including Honkaku (authentic) Shochu,...

NY State Passes Shochu Law, Now Legal to be Sold

The Japan Sake and Shochu Makers Association (JSS) and New York Japanese Restaurant Association (NYJRA) are pleased to announce that Governor Hochul has signed...

Iichiko Announces Iichiko for the Win Cocktail Competition

This summer, Japan will capture the world's attention for weeks. iichiko, Japan’s leading barley shochu brand, is hosting a sports-inspired cocktail competition in August....

“iichiko for the Win” Bartender Cocktail Competition

iichiko, Japan’s leading shochu brand, announces the entry dates, guidelines, and judging panel of its “iichiko for the Win” U.S. Bartender Cocktail Competition (#iichikoforthewin)....

Let’s Talk Shochu

Let's Talk Shochu Move over sake, there’s another Japanese spirit in town—shochu. The origins of Japan’s national spirit are a bit murky, but the spirit can...

Japan’s #1 Barley Shochu, Unveils “iichiko Saiten”

iichiko, Japan’s leading barley shochu brand, today unveils iichiko Saiten, a pioneering, higher-proof shochu that is optimized for mixology and targets bartenders at the...