STILLHOUSE® Spirits Co. expands its acclaimed STILLHOUSE Moonshine Whiskey portfolio with four new flavors: Red Hot, Peach Tea, Apple Crisp and Coconut. All are infused into the award-winning moonshine spirit, and packaged in the brand’s patented bottle.
STILLHOUSE Moonshine Whiskey uses 100% estate-grown corn in a proprietary recipe distilled five times and charcoal filtered for a superior purity and flavor. The four new infused moonshines are built on a foundation of STILLHOUSE Moonshine Whiskey and gain their individual, artisanal personalities through the infusion of all-natural flavors.
“STILLHOUSE’s dynamic portfolio sets the standard for moonshine cocktail lovers, from the higher proof STILLHOUSE Original Moonshine to the mixer-friendly, naturally infused flavors,” says Brad Beckerman, Founder & CEO, STILLHOUSE SPIRITS CO. “We are pushing the boundaries of consumer expectations around moonshine. With our full portfolio, we’re capitalizing on the growing demand and popularity of the whiskey category and giving consumers yet another reason to celebrate with friends.”
Beginning this month, consumers can enjoy STILLHOUSE at top restaurants, bars and lounges throughout the U.S. building upon an Americana-based “Moonshine” theme, STILLHOUSE Moonshine Whiskey is launching a marketing campaign integrating all-American adventures in sports, music, food, art and fashion, anchored in part by regional tasting dinners and other upscale interactive activities. The campaign also includes national print, digital and other experiential activities on- and off-premise.
To further draw attention to the new flavors, the brand has partnered with John Varvatos Fashion House, What Goes Around Comes Around at New York Fashion Week, Sonos Studios, and the Sunset Marquis Live Concert Series.
STILLHOUSE® Moonshine Whiskey is available in 750ml for a suggested retail price of $26.95, for original and naturally-infused flavors. Distributed by Southern Wine and Spirits, Glazers, Allied and Black Heath Beverage Group, STILLHOUSE® is currently available in select markets across the U.S. including Florida, Texas, California, New York, Indiana, Illinois, Nevada, Colorado, New Jersey, Maryland/DC, Kentucky, Michigan, and Virginia.
To learn more about the STILLHOUSE Moonshine Whiskey portfolio, and get exclusive content, head over to STILLHOUSE’s website at www.stillhouse.com.
