Viña Santa Carolina Backs Golfer Benjamín Alvarado

Viña Santa Carolina, a widely distributed and recognized Chilean wine brand announced they are sponsoring Benjamín Alvarado, the first Chilean golfer to join the PGA Tour.

Alvarado was an All American golfer at Arizona State, and has rapidly moved up the ranks in pro golf, winning the Brasil Classic on the tour to earn his PGA card. According to Christian Wylie, Commercial Director, “Golf is a sport of precision, concentration and commitment which complements our philosophy of winemaking Benjamin will bring strong visibility not only to our wines, but also build awareness and relevance of the wines produced throughout Chile.”

The sponsorship by Santa Carolina marks a new chapter for the winery which was severely damaged during the 2010 earthquake. The old Colonial House and underground cellar –a Chilean National Monument- have been repaired and opened again as a tourist attraction and is one of the only working wineries in the world located within the limits of the capitol city.

Wines of Chile are an organization committed to promoting the quality and image of Chilean wine throughout the world. It has offices in Santiago, London and New York, as well as representatives in Canada, Ireland and Denmark. Wines of Chile also works closely with ProChile to develop and offer promotional and educational programs in Asia, Latin America and Europe.