Magnified Self, an innovative food and beverage technology company, introduced the industry’s first connected cocktail shaker, B4RM4N. Available on Kickstarter, B4RM4N features a revolutionary smart shaker along with a custom smartphone app, which are designed to help any one mix the perfect cocktail quickly and every time.
“I love cocktails but I’m refrained by the complexity and time required to make one. I know from experience that I’m not the only one in this situation,” stated Raphael Terrier, CEO and Founder of Magnified Self. “More and more, consumers are wanting to craft the perfect cocktail at home. Our focus was to design a versatile, easy to use and innovative device that will allows each and every person to create on their own.”
B4RM4N technology is a new way of mixing, creating and enjoying cocktails. Simply place the cocktail shaker on a flat surface; launch the app (iOS /Android); touch the connect button (Bluetooth 4.0) and you are ready to pour. Once connected, the shaker’s sensor sends data to your smartphone as you pour. The app analyzes, in real time, the amount inside the shaker, and sends the percentage of completion back to the shaker. This lights up the LED bar to give you instant feedback and let you know when you are done pouring, thus eliminating the need for jiggers or other measuring tools.
B4RM4N has been in development for over a year. The project launched on Kickstarter earlier this week, and will run for the next 30 days. With the help of many passionate individuals, these cocktail shakers will release in June 2015. B4RM4N will be available for as low as $99 for early birds pricing.
“For the past year and a half our team was dedicated to inventing a ground-breaking design and application. The result is a smart shaker that helps you mix perfect cocktails every time. No scale, measuring cup or skills needed. Just pour, shake & serve,” continued Terrier.
Tech overview
• Three-piece Shaker
• Stainless Steel Body with mirror finish
• RGB Leds
• Precision sensors
• Accelerometer
• Bluetooth 4.0 Low Energy
• Li-Poly battery
• iOS 8 and Android 4 compatible app
For more information, please visit http://get.b4rm4n.com/.
