PERNOD RICARD ANNOUNCES GIFT PACKS PERFECT FOR HOLIDAY STAFF PARTIES
Pernod Ricard USA, a leading producer of premium spirits and wines, is unveiling its value added pack line up for the 2010 holiday season. This year’s holiday packaging has been designed to provide retailers with distinctive, premium and convenient gift giving options to offer your staff, distributors, delivery guys, and all the other people that make your bar successful through the year.
Following are the 2010 retail holiday value-added packs for Pernod Ricard’s core spirits and wine trademarks:
ABSOLUT® VODKA, the world’s most iconic vodka, is setting a new standard for exceptional gift-giving this season with the latest artistic gem from the brand that has brought creativity to life for more than 30 years. The ABSOLUT VODKA limited-edition Glimmer Bottle is an elegant, faceted adaptation of the iconic ABSOLUT bottle, created to beautifully reflect and cast off light from every angle.
Beefeater® is celebrating the holidays London style with a special gift offering of a 1.75L of Beefeater packaged with a festive red and silver branded cocktail shaker.
Martell™ Cognac is offering a Martell VSOP gift pack complete with two branded Martell Cognac snifters. Super-premium Martell XO will be available packed with four handsome leather coasters, and Martell Cordon Bleu will be available packed with four Cognac glasses to allow consumers to make the ultimate statement with their gift-giving selections.
Pernod Ricard Champagnes are making a strong statement as well this holiday season with several value-added gift items that offer the perfect gift options for any occasion. Champagne Perrier-Jouët® is once again offering its historic luxury coffret, which includes a 750ml of Perrier Jouët Fleur and two elegant hand-painted champagne flutes along with a Perrier Jouët Grand Brut and two champagne flute gift set. G.H. Mumm™ also makes a statement with its elegant Cordon Rouge® champagne flute gift pack.