Deep Eddy Vodka, having just exceeded the quarter million case milestone, is now available for purchase in the state of New York. Since the company’s launch in 2010, Deep Eddy Vodka has aggressively pursued growth outside of its home state of Texas. The company plans on completing national expansion this year, making 2014 the most aggressive geographic growth year in Deep Eddy Vodka’s history. The brand is now available in 48 states.
“The growth Deep Eddy has seen in terms of both sales and geographic expansion has been truly amazing to watch. Through focusing on real ingredients, we have created a brand that is not only unique, but also just a lot of fun for our consumers,” said Deep Eddy Vodka CEO, Eric Dopkins. “The expansion into New York is a critical step in the growth of our brand and we are honored to be with a partner as powerful as Empire Merchants.”
Empire Merchants and Empire Merchants North are the No. 1 distributors of fine wines and spirits in market share for New York State. Both are divisions of the Charmer-Sunbelt Group, which accounts for about 36 percent of the total U.S. wine and spirit consumption.
“The heart and soul of the spirit’s industry is the creativity and innovation of our suppliers. Deep Eddy has not disappointed with their innovation – high quality, great flavors and impactful activation plans. We are proud to represent them,” said Lloyd Sobel, CEO and President of Empire Downstate.
Deep Eddy Vodka will be opening a distillery and tasting room to be located in Dripping Springs, just outside of Austin, Texas. The production capacity at the new facility will allow the brand to exceed production of more than two million cases.
Deep Eddy Vodka’s portfolio includes award-winning all natural straight vodka, Sweet Tea Vodka, Ruby Red grapefruit-infused vodka and Cranberry-infused vodka. All Deep Eddy Vodka flavors are made with real ingredients, are gluten-free and are handcrafted in small batches in its distillery in Austin, Texas. Consumers can purchase Deep Eddy Vodka in four sizes: 50 ml, 750 ml, 1 liter and 1.75 liter.
For information on pricing, please contact local retailers. For more information about Deep Eddy Vodka please visit www.deepeddyvodka.com. For more information about Empire Merchants, please visit www.charmer-sunbelt.com.
