Corona Kicks Off Summer with Pop-Up Beach in New York City
Corona Extra and Corona Light recently kicked off its “Win a Beach Getaway” summer promotion with a 24-hour beach party in New York City’s Times Square. The Times Square beach event was a great success with tens of thousands of visitors dropping by to enjoy a sandy beach, ocean sounds, summer activities, giveaways and photos inside a 30-foot Corona bottle.
The unique event kicked off Corona’s biggest summer promotion ever, which runs through July 31 in the on- and off-premise. As part of the summer promotion, consumers can look inside specially marked 12-packs, 18-packs and 24-packs for a chance to find a promotional bottle (excludes California).
Two-thousand Corona Extra and Corona Light 12 oz. bottles will feature a special graphic wrap and a unique entry code redeemable at www.coronabeachgetaway.com for a chance to win 1 of 1,000 prizes including 100 Grand Prize trips for two to Cancun, Mexico and 900 Corona Beach Getaway prize packs.
Click here for more information on the Corona Beach Getaway promotion
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