Beefeater® Launches Limited Edition Summer Gin
Beefeater Gin has released a limited Beefeater Summer Edition Gin. A lighter style gin specially designed to reflect the more relaxed style of summer drinking; Beefeater Summer Edition Gin upholds the high standards of flavor and integrity that are the benchmark of Beefeater.
Beefeater Summer Edition Gin is created with the 9 natural botanicals sourced from around the world that are used in Beefeater London Dry Gin, with the addition of three new English inspired additions: elderflower, black currant and hibiscus. The aromas of summer flowers enhance Beefeater’s key-note citrus character and deliver a softer gin with a well-balanced taste of floral and herbal notes and just the right kick of juniper, the signature taste of gin. Beefeater Summer Edition Gin is distilled to a lighter 40% alcohol by volume (ABV) compared to Beefeater’s standard 47% ABV, leading to its softer, lighter summer style.
“Summer is a great time to experience and enjoy the unique qualities of gin,” said Maria Puente, Senior Brand Manager for Beefeater at Pernod Ricard USA. “Our new Beefeater Summer Edition Gin, with its delicate floral overtones, is evocative of a tranquil English summer and blends beautifully with cranberry juice, as well as fresh fruit flavors and good quality tonic water to create exceptional and refreshing summer cocktails.”
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Click here for Beefeater Summer Gin Cocktails on our Mixology Page!
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Beefeater Summer Gin will be available at retail beginning in May and running through July 2010.
Click here for more informaton on Beefeater Summer Gin
