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Diageo’s Training Program for Unemployed Veterans

Diageo, a global leader in beverage alcohol, is proud to announce the commencement of the Learning Skills for Life (LSFL) hospitality training program in...

Newcastle Builds Summer On-Premise Program

Newcastle Brown Ale is building off the success of the 2014 Independence Eve campaign and kicking off the summer early with the debut...

Heineken Light’s Summer Best Tasting Program

Heineken Light, winner of the “Best Tasting Low Calorie Lager” for the second year in a row at the 2014 and 2013 World...

CERTIFICATION PROGRAM AIMS TO SUPPORT WINE SALES

A professional training and certification program in Italian wine that was recently introduced in the United States is gaining momentum, giving producers, importers, distributors,...

Woodford Reserve Mint Julep Charity Program

In honor of the 10th anniversary as the Official Bourbon of the Kentucky Derby, Woodford Reserve launched their first-ever online charity voting initiative to...

Strongbow Announces Details of On-Premise Program

Strongbow Hard Cider, the #1 selling hard cider in the world and the 2014 recipient of the top honor/gold medal for Gold Apple, in...

Strongbow Announces Details of On-Premise Program

Strongbow Hard Cider, the #1 selling hard cider in the world and the 2014 recipient of the top honor/gold medal for Gold Apple, in...

Tanduay Asian Rum Launches Mixology Program

Tanduay Asian Rum, the second largest selling rum in the world, announces the launch of its new program in which it will partner with...

SUTTER VINEYARDS TEXT FOR HOPE PROGRAM

Sutter Home Family Vineyards announced today the launch of the new “Text for Hope” program as part of its 13-year ongoing Sutter Home for...

PERNOD RICARD’S RESPONSIBLE CONSUMPTION PROGRAM

To complement the global efforts of parent company Pernod Ricard, which were highlighted by today’s launch of the “Wise Drinking” digital application, Pernod Ricard...