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MARTINI & ROSSI Launches New Reserva Speciale Bitter Liqueur

MARTINI & ROSSI®, the world’s leading vermouth, today unveiled its latest innovation. Inspired by the original 1872 MARTINI & ROSSI Bitter recipe, Riserva Speciale...

Loch Lomond Group Launches New Scotch Portfolio in U.S.

The Loch Lomond Group, an independent distiller and blender of some of the finest and rarest scotch whiskies, is set to unveil its world-class...

TEQUILA HERRADURA LAUNCHES GLOBAL CAMPAIGN

Tequila Herradura Ultra is thrilled to announce a new global creative campaign, "Sound of Smoothness." Featuring mesmerizing visuals paired with upbeat audio, the campaign...

CERVEZAS ALHAMBRA LAUNCHES SIGNATURE BREW

Following a successful launch in South Florida, Cervezas Alhambra has just announced the launch of their Reserva 1925 12-Pack distribution in the Miami market. The roll-out...

Yaguara Cachaça Launches Two New Expressions

Brazil’s premier cachaça producer introduces two new expressions of its cachaça to the U.S. market in time for the spirit of this summer’s Olympic...

PAUL JOHN INDIAN SINGLE MALT WHISKY LAUNCHES

John Distilleries Ltd. (JDL), one of the world’s leading specialists in the creation and production of Indian distilled beverages, has launched Paul John Indian...

Steak and Ale Launches Comeback in Mexico City

The venerable Steak and Ale brand is back! Legendary Restaurant Brands Chairman & CEO Paul Mangiamele announced today that he has executed an exclusive Master...

CANADIAN CLUB LAUNCHES 100% RYE WHISKY

Today, Canadian Club®, the iconic brand that has produced high quality whisky since 1858, launches the award-­‐winning Canadian Club® 100% Rye Whisky in the...

CANADIAN CLUB LAUNCHES 100% RYE WHISKY

Canadian Club®, the iconic brand that has produced high quality whisky since 1858, launches the award-­‐winning Canadian Club® 100% Rye Whisky in the...

Shimmery Liqueur Launches Viniq Glow

Viniq, America’s first premium shimmery liqueur continues to expand their flavor offerings with the national introduction of Viniq Glow®. Glow is a delicious fusion...