Bar Business News

With today's consumers hyper-aware of everything they eat and drink, transparency about ingredients is a new way for health-conscious brands to gain a competitive advantage. Devotion Spirits, Inc., the underdog of vodkas, aims to be the first vodka to proudly embrace transparency when it comes to their ingredients. To that end, Devotion has recently added clear…
Elysian Brewing Company announces the year round availability of Dayglow IPA in 22 oz bottles, on draft and new 12 oz six-packs in select US markets.First brewed as part of Elysian’s Manic IPA series, which includes Hubris Huge IPA and Breakbeat IPA, Dayglow IPA (7.4% ABV) is packed with the insistent beat of hops featuring…
In classic fashion, Peter F. Heering® announces the 10 global semifinalists of the 2016 Peter F. Heering® Classic Challenge. The CHERRY HEERING® 10 global bar star semifinalists will appear in London, England as the 2016 Peter F. Heering® Classic Challenge embarks on the final rounds of competition leading into the grand finale of the 2016…
Dos Equis, the Official Beer Sponsor of the College Football Playoff (CFP), is inviting consumers and college football fans 21+ alike to make Dos Equis their beer of choice throughout the college football season through the brand’s comprehensive 360° retail and on-premise program. The season long promotion, including TV commercials, digital and mobile partnerships, program…
Maestro Dobel is proud to announce ON DOBEL TIME – a first-of-its-kind program that brings together the art of the timepiece and the process behind making some of the world’s finest ultra-premium tequila. An exclusive partnership with HODINKEE, a leader in original horology content and the leading digital source for fans of horology, ON DOBEL…
Warsteiner USA has a new Perfect Pour-Off Champion. Annie Matthews, representing Old Chicago in Aurora, CO, poured her way to an all-expense paid trip for two to Germany during a live pour-off challenge at The Parlor Lounge at the Mirage Casino & Hotel in Las Vegas on August 13. So how does it feel to…
The Cooper Spirits Company, credited with resurrecting the bottled cocktail and starting the Rock & Rye resurgence, continues to drive innovation and establish new trends with the launch of Slow & Low Rock & Rye in a 100ml can. Consumers can now enjoy this high quality, 84 proof historic cocktail recipe in a modern yet…
The start of pumpkin season is upon us as Seattle-born brewery, Elysian Brewing Company, announces the release of Great Pumpkin Imperial Pumpkin Ale, Dark o’ the Moon Pumpkin Stout, and Punkuccino Coffee Pumpkin Ale. This trio of unique fall brews join Elysian’s first pumpkin release of the season, Night Owl Pumpkin Ale. During the brewing…
The makers of Ancho Reyes Chile Liqueur, the original spicy chile liqueur, announce the launch of Ancho Reyes Verde, a limited edition offering that provides bartenders and mixologists an additional unique option for their cocktail creativity. Like Original, Ancho Reyes Verde brings the imaginative spirit of Mexico to life, and to the glass, using its…
Alacran Tequila releases their new product Alacran XA, an extra añejo tequila to the marketplace. The Alacran Tequila company is known for their portfolio of innovative, super-premium mezcal and tequila products that have extraordinary brand design but also award-winning taste. Their new product continues the heritage, craftsmanship and exquisite taste that customers will love. Alacran XA…
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